Posts on Social Media

8 Ways to Find out What Your Audience Wants
Creating and repurposing content is great, but it only really works if your audience finds your content helpful.So how to[...]
How to Do More With Less
Content repurposing is about doing more with less, but how do you avoid falling into the trap of creating and[...]
How to Segment Your Content for Ultimate Repurposing (with Lessons From TV Talk Shows)
Carpool Karaoke, Mean Tweets, Lip Sync Battle…just three examples of content that’s grown from a TV talk show segment to[...]
TikTok for Business: How to Repurpose TikTok Videos
TikTok is the fastest-growing social media platform, particularly in the U.S and U.K. With listener numbers growing across all age[...]
7 Ways to Repurpose Your Content into Social Media Images
Social media visuals boost your engagement and increase the impact of your content. Not to mention they are highly shareable.[...]
How to Repurpose Videos for Social Media
Videos are a phenomenal type of content for repurposing. We say this time and time again because we really do[...]
It Started with Content… From Viral Video Illusionist to Record Breaking Content King
How long does a video have to be to go viral?(That’s a bit of a how long is a piece[...]
How to Use Social Media to Build Great Influence with Ash Jones
A personal brand is a powerful thing. It can get your name out there, establish you as an influential authority,[...]
The Best Way to Repurpose Your Content into a Twitter Thread
Threads are proven to boost your engagement on Twitter. But how can you use them for repurposing your content?If you[...]
How to Repurpose Content into Instagram Guides
Does your Instagram profile mean business?If you use Instagram to build brand awareness and grow your business, there’s one feature[...]
How to Create, Share & Repurpose Memes – 8 Dos and Don’ts
Memes are super shareable, engaging and present a fantastic way to get your brand seen by lots of new people[...]
Why LinkedIn Carousels are Perfect for Repurposing
They might have been around for a while, but I’m so happy to see lots of people embracing carousels on[...]
How to Use Influencer Marketing Effectively with Neal Schaffer
If hearing the term “influencer” makes you roll your eyes, you’re not alone. The PR debacle of the Fyre Festival, and[...]
How to Create Winning Content on LinkedIn with Mark Williams
If LinkedIn isn’t at the top of your mind and content strategy, you might be surprised to learn what a[...]
The Problem With Investing In Paid Traffic
Right off the bat, I want to say: paid traffic is not a bad thing at all, if you have[...]
What Everyone Needs to Know about LinkedIn Ads with AJ Wilcox
Depending on your experience with them, LinkedIn ads are likely to be:ExcitingConfusingJust… what?!But whatever your experience so far, there are[...]
How to Create and Repurpose Your Highlights on Social Media
Social media helps us make a genuine connection with our audience, meet new people, it lets us share such a[...]
How Professionals Can Create Great Content for Social Media with Mitch Jackson
Social media is great if you’re a zany creative, an adventurer, or a makeup guru… but what about accountants, lawyers,[...]
How to Create a Great LinkedIn Profile with Louise Brogan
Creating a great LinkedIn profile is about more than just filling out your job history and uploading your corporate headshot[...]
Why Now is the Perfect Time to Embrace LinkedIn Video
There has never been a better time to take the leap and embrace video on LinkedIn.We’re in a perfect storm[...]
4 Ways to Repurpose Content into an Instagram Carousel
Instagram carousels are an underutilized and underappreciated type of content… and I’m on a mission to change that.Repurposing your content[...]
How To Repurpose Your Speech for Maximum Social Media Impact
Walking off stage after delivering a speech – whether it’s your first or 1000th – is one of the best[...]
How to Spend Quality Time with Your Audience
You aren’t going to find many business relationships that happened out of nowhere, with no prior interaction or relationship building.When[...]
Repurposing Content on Reddit
When marketers talk about repurposing content onto social media, the platforms that regularly get mentioned are Facebook, Instagram, Twitter, LinkedIn[...]
Reasons to Not Give Up on Facebook with Gavin Bell
We’re experiencing what feels like a groundswell of uncertainty around Facebook at the moment.The company has not been without its[...]
Very British Problems and a Tale of Twitter Repurposing
Your tweets might not be the first content you think of repurposing, but it’s worth reconsidering that belief. You could[...]
How to Grow Your Business on Instagram with Sue B. Zimmerman
Do you use Instagram? I do, I’d say it’s my favorite social media platform.As content creators, marketers and business owners,[...]
8 Content Marketing Predictions for 2020
It’s become somewhat of a tradition to start the year by sharing my content marketing predictions for the year ahead.I[...]
Unlocking Secrets of Facebook Ads and Repurposing with Zach Hesterberg
Facebook advertising can be viewed as the behemoth of content marketing for many business owners. But after listening to this[...]
The Best Way to Repurpose Content on Twitter with Dan Knowlton
Twitter is and always has been a fantastic platform to engage with people. You can use it to build connections,[...]
Best of Social Media Content Repurposing Tips
On a mission to maximise your content’s reach and engagement on social? The answer lies in repurposing and there are[...]
How to Get Started with LinkedIn Live with Ian Anderson Gray
Guess who’s back on the podcast? None other than Ian Anderson Gray, who returns to share more of his infinite[...]
Changes to IGTV – Repurposing YouTube videos onto IGTV
Did you know that IGTV is no longer a vertical video only platform?If you’re an Instagram user, you’ve probably already[...]
Key Findings From The Infinite Dial 2019 Report
We can learn a lot about current trends and user behavior on social media by looking at the data uncovered[...]
How to Use Hashtags on Instagram
Do you want to get more eyes and engagement on your Instagram posts?  After all, what’s the point in creating and[...]
What’s working on LinkedIn with Sam Rathling
Let's talk repurposing content on LinkedIn. LinkedIn is an extremely popular social media and content platform. I’m seeing more and more people using it and getting[...]
How to Repurpose Content on Facebook: What’s Working in 2019? with Liz Melville
Despite the bad press that Mark Zuckerberg and his team have received of late at the all mighty social media[...]
Repurposing Twitter Chats with Madalyn Sklar
Have you ever taken part in a Twitter Chat?When it comes to repurposing content, we spend a lot of time[...]
Chatbots and Content Repurposing with Kelly Noble Mirabella
Chatbots are a rising force in digital content marketing. Join me and chatbot-expert Kelly Noble Mirabella as we talk about[...]
How to Repurpose Your Content on Instagram with Jenn Herman
I love Instagram. Anyone who follows me on social media would notice that I’m most prevalent on Instagram. I love[...]
How to Incorporate Content Repurposing into your FB Ad Strategy with Julia Bramble
Get ready to lose all fear of Facebook’s complicated Ads Manager and find out how it’s possible to get eyes[...]
A Simple Way to Post Horizontal Videos on IGTV and Instagram Stories
Since Instagram released IGTV, we’ve been flooded with the same question... How can you post horizontal videos on IGTV?Much like[...]
6 Tips For Repurposing Video Content Onto Social Media
Do you create videos for your website or YouTube channel?Do you go live every week on Facebook or Instagram?Perhaps you[...]
Creating Content for Twitter in Light of the Spam & Bot Crackdown
Unless you’ve been living under a rock, chances are, if you’re a Twitter user you’ve likely heard about the changes[...]
Simple Ways to Repurpose Blog Content onto Instagram
Repurposing a blog post on Instagram requires a little more imagination and creativity than other social media platforms. With Facebook[...]
Repurposing on Pinterest with Kate Ahl
On this week’s podcast, I discuss the power of Pinterest with Kate Ahl.Kate is the proud owner of Simple Pin[...]
Is Cross-posting Effective or Just Plain Lazy?
Is cross-posting effective? This is a question that I get asked a lot. What I mean by cross-posting is when[...]
How to Repurpose Content on LinkedIn with Cathy Wassell
This week on the podcast I talk about LinkedIn with Cathy Wassell.Cathy is a marketing strategist with 20 years' experience[...]
Repurposing & Respecting the Social Media Platforms
Content repurposing is about taking content and sharing it in new and different ways. Respect plays a HUGE role in[...]
4 Clever Ways to Repurpose Your Facebook Live Videos
On the podcast this week I share lots of great tips and advice for repurposing video content. Specifically, I focus[...]
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