Engagement Metrics: How to Find Out if People Actually Consume your Content
There are lots of different metrics that can help us to understand how our content is performing. But, some metrics are far more insightful than others; they are the engagement metrics that share an insight into our audience’s behavior beyond the download, subscribe or follow. They help us to work out if people are actually consuming […]
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How to Repurpose a Podcast on Social Media
Hosting a podcast is a great way to position yourself as a knowledgeable expert in your industry. Not long ago most people would have said “what’s a podcast”, but in 2019, according to Edison Research, 50% of all US homes are avid podcast listeners – that’s over 60 million houses! This is great, BUT what happens […]
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Best of Social Media Content Repurposing Tips
On a mission to maximise your content’s reach and engagement on social? The answer lies in repurposing and there are lots of ways to repurpose long-form content onto social media (blog, video, podcast etc). Not only that, but you can repurpose social media content too. For example, you can repurpose your Facebook Live videos, IGTV […]
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How Effective Podcast Repurposing Has Helped a Niche Offline Business Grow with Mike Richards
Have you ever wondered whether having a podcast may be more suited for online businesses vs. traditional brick and mortar businesses? Or, maybe you’ve considered starting a podcast but you’re worried it won’t be worth the effort because you work in a niche industry where podcasts are not a ‘thing’? If so, think again. You’re about […]
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Content 10x The Book – An Update and How to Repurpose Content into a Book
It’s been a lot of hard work…early mornings, late nights, weekends…but I’m pleased to let you know that my first ever book is soon to be published! It’s called Content 10x: More Content, Less Time, Maximum Results. My book is the ultimate guide to reaching more people online. It teaches readers all they need to know […]
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How to Get Started with LinkedIn Live with Ian Anderson Gray
Guess who’s back on the podcast? None other than Ian Anderson Gray, who returns to share more of his infinite wisdom when it comes to utilising live video for business. Last time we had Ian on the show, we talked about how you can repurpose Facebook Live videos to help maximise reach. Now, it’s time to […]
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Repurposing to Stay Consistent with your Content
Are you consistent with your content? Or, do you struggle to keep up? If you’re in a habit of falling off track when it comes to creating and publishing regular, consistent, content don’t be too hard on yourself. It can happen to us all. In particular, there can be really challenging times in the year, like during […]
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How to Create Content that Sells with Jess Lorimer
Generating quality content is a great way to position yourself as a leader in your niche, enhance brand awareness and grow your audience. But, that’s only the beginning of what your content can really do for the growth of your business. You have to create content that sells. If you’re willing to put the work into […]
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Changes to IGTV – Repurposing YouTube videos onto IGTV
Did you know that IGTV is no longer a vertical video only platform? If you’re an Instagram user, you’ve probably already observed that the platform now supports landscape video. Does this change present a whole host of repurposing opportunities? To learn more about my thoughts on this check out my video below. This is a landscape video […]
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How to Repurpose a Podcast into a Cartoon Video Animation
If you have a podcast, repurposing your episodes into an avalanche of new content is one of the best ways to spread awareness. Repurposing your content can also lead to attracting more listeners and help you reach a larger audience. With the popularity of podcasts continuing to grow there’s so much content to consume online. As […]
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