What’s working on LinkedIn with Sam Rathling
Let’s talk repurposing content on LinkedIn. LinkedIn is an extremely popular social media and content platform. I’m seeing more and more people using it and getting results from it too. In fact, Gary Vaynerchuk declared 2019 as LinkedIn’s year. Let’s not forget it’s not long ago that he was telling anyone who would listen that Snapchat was the platform to be on and anyone who’s anyone would be on […]
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Copy Repurposing: How to Make Your Words go Further
Have you ever spent a long time finding exactly the right words to use for your content? Maybe you were trying to find that perfect phrase for your homepage, captivating opening to a blog post, or genius sales copy for a new landing page? We’ve all been there. Finding the right words and phrases is not easy. Copywriting […]
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The Importance of Branding When You Repurpose Content with Phil Pallen
We all know that branding is important for your business. Being able to instantly recognise a brand by strong visual content or a simple catchphrase can be very powerful, but staying consistent to your brand goes way beyond just your logo. It takes a lot of consideration to inject personality into a brand. Once you have created your brand, consistency is key. When you repurpose […]
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Can You Improve Your Content Distribution?
Do you ever stop and think about whether your content is published in as many relevant places as possible? You go to so much effort to create your content…your podcast episodes, video content, blog posts, etc, so how widely distributed is your content when you hit the ‘publish’ button? Also, do you take action to help ensure […]
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How to Repurpose Content on Facebook: What’s Working in 2019? with Liz Melville
Despite the bad press that Mark Zuckerberg and his team have received of late at the all mighty social media giant that is Facebook…regarding data scandals and so on….the fact of the matter is, Facebook is going nowhere. There are still over 2 billion active users on Facebook each month. The question is, as a content […]
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How to Promote Your Content Like it’s a Movie Premiere!
Can you imagine a great movie like ‘The Shawshank Redemption’ being sat on a dusty old shelf…not being watched and acknowledged for its greatness because not enough people knew it existed? (funnily enough I talk more about this film in episode 34 of the podcast). The truth is, even the best movie in the world would […]
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How to Effectively Repurpose your Content into a Press Release with Sally Falkow
Do you know how to create press releases in order to get your content in front or your desired audience in the newspaper, on radio and television? Perhaps you’re thinking why would you do this?…why bother with press releases in the digital age when we can reach so many people via social media and other means? […]
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Why You Should Maximize The Content That You Create For Events
Do you have an upcoming business-related event that you hope will generate more leads? Maybe you hope that it’ll help position your business as a leader in your market? Or, perhaps you want the opportunity to spread brand awareness. Conferences, trade shows, workshops, seminars, networking events and so on can put your business in front of […]
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How to Repurpose a Podcast into a Book with Emily Prokop
Have you ever thought the unthinkable? No, I’m not talking about eating cereal at night, more: what if I could repurpose my podcast into a book? It’s a crazy thought, right? Repurposing content into a book is a topic I’ve never actually covered before on the podcast or in the blog, but it really intrigues me. […]
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3 Smart Ways to Repurpose Video & Audio Content to Written Content
Want to discover 3 smart ways to repurpose video content and audio content? Wondering why you’d want to?….read on… Did you know that one in ten blog posts are compounding? This means that organic search increases their traffic over time and one blog post could potentially send an army of traffic your way. Wouldn’t it be great […]
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